When apartment communities think about apartment parties, they generally focus on their own events, whether it is that Black Friday Launch Party they have been wanting to do, or maybe a Hot Chocolate Bar For Your Winter Apartment Community Party. But there are ways to add value to the "lifestyle" program for your residents, without having to plan the event yourself! In the surrounding community, outside of the property, and in the city at large, there are often events you can leverage in your own events programming. We actually received an online invitation from an apartment community to attend the "2014 Christmas Parade". Our first reaction was that we had never seen a community put on a parade before, but it turns out that they were simply sharing information about the city's Christmas Parade. Granted, we were not residents at the community, so their...